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In this Case Study article we are going to discuss different aspects of Backlinks such as its definition, importance, types and methods to build them so, let's start from backlink itself.

Backlinks- In one sentence 'Backlinks' are defined as incoming links to your blog (website) or webpage from other websites or blogs. When someone read your article and when he liked exactly the same and produced content linked to the same topic on the blog, they links back that content to your webpage, that's called a backlink. Still confused, let's take a good example suppose Mr. A writes a post in his blog about Backlinks, When Mr. B undergoes that article, founds good and publishes a content linked to Backlinks on his own blog, giving the link of Mr. a post.

Let's describe the significance of Backlinks.

백링크 Faster indexing- Faster indexing thought to be the most important aspect of Backlinks. As because of them Google along with other major search engines indexes even a newer blog or pages or post at a considerably faster rate as when Backlinks from high PR (page rank) site which is crawled frequently comes to your site, which in turn increases crawling of internet search engine bots in your site leading to faster indexing.
Search Engine Rankings- Another important aspect of Backlinks are they improve your site search engine's ranking. If you build or have more number of quality backlinks, definitely your site's search engine rankings likely to be improved as internet search engine judge a site rankings on amount of quality backlinks. Assuming you have more number of links, search engine show your site on their top pages. That is again very important for driving traffic from search result's once we all know that most of the traffic which our blog receives comes from search engines.
Page Rank- Not only search engine ranking positions, Backlink also effect Page rank directly, When you build Backlinks from high PR sites, it is possible to definitely see an up rank in your next update and we also understand how important is pr regarding SEO. Higher Page rank let's you ranked high among your competition who have lower Page rankings, which enrich your website with more traffic than others.
We all know that Backlinks are very important section of SEO (search engine optimization). Now next we need to concentrate on best Backlinks building methods or how to build Backlinks? If you Google for Backlink building, you can get a large number of automated Backlink building tools which guarantees to provide your blog with Backlinks as much as you want within a click. A few of these automated tools are free plus some are paid which gives you backlinks from high PR sites. Sites which gives free backlinks from poor sites decreases your rankings, hence decreases your site performance. Different Paid sites which offer backlinks are detected and penalized by Google after their different updates.

So, from the upper paragraph we deducted that we should always try for getting some quality backlinks instead of enormous poor quality backlinks and keep ourselves in play safe mode. Now the question arises that what actually an excellent backlink is?

Quality Backlinks- A quality backlink means a backlink which originates from a site which includes content related to your website rather than link which comes from a niche site which is not linked to you. Quality backlink comes from site's which uses your keywords or sites of same theme. Suppose, site A receives a backlink from the site using same keywords or on same theme such as blogging, SEO, Make money online etc, this link is regarded as quality Backlink instead of it receives a link from an Automobile website. Google gives high importance to the hyperlink which originates from blogging site and gives less relevance to the link which originates from Automobile site. Google gives high importance to quality links which comes from High PR sites. It because so many important Hope you understand what I mean to say.

Now let's see what are different types of backlinks?

There are basically two different types of backlinks one is "dofollow" and another is "nofollow".

(1) Dofollow Backlinks- Dofollow backlinks are those backlinks which are accompanied by search engine crawlers if they crawl your site. Or we can say when search engine crawlers enters your page, they crawl your whole blog including links, pictures everything, when they crawl a "dofollow" link they, lands at that page. Suppose I link back, when crawlers crawl that link they lands at your page, which helps in indexing your website faster. It provides you with traffic as well as help in increasing your Pr.

(2) Nofollow Backlinks- Nofollow backlinks are those backlinks which includes a "nofollow" tag. When search engine crawlers crawl this, they simply ignore it. You can see different website source by right clicking and selecting 'view source', then use ctrl+f to find rel="nofollow". You will notice many links with this tag, these links are nofollow links. These links also provides you with good traffic but not good for Pagerank.

Note: You are advised to create dofollow links and tag poor links in your website with a "nofollow" tag.

Now let's discuss Best and easiest methods to build quality backinks:-

(1) Social media- Social media marketing and bookmarking site's are the always provides us with quality backlinks. Facebook and twitter are always proved as good for backlinks building. Just create your fan page there and start posting links.

(2) Guest posting- Guest posting is always discussed because the best white hat way of building backlinks. Just go to different sites or blogs that provides 'Guest post'. Write for them which in turn offer you quality backlinks and traffic.

(3) Blog Commenting- Blog commenting is the easiest way for getting good quantity of quality backlinks. Just post comments together with your links (anchor text) in blogs related to your niche. Definitely they provide you with good backlinks.